FC Goa partner with UpUrFit as Official Sports Hygiene and Sun Care Partner
FC Goa are delighted to announce UpUrFit, a fast growing India based sports and fitness focused topical solutions brand, as their Official Sports Hygiene and Sun Care Partner for the upcoming 2024-25 season of the Indian Super League (ISL).
The collaboration will see UpUrFit provide the Gaurs with advanced sports hygiene solutions, which will play a crucial role in ensuring the well-being of the players both on and off the field, helping them maintain optimal performance throughout the season.
Ravi Puskur, CEO of FC Goa, commented on the partnership, saying, “We are excited to welcome UpUrFit to the FC Goa family as our Official Sports Hygiene and Sun Care Partner. Player health and well-being are at the forefront of our priorities, and with UpUrFit’s innovative range of products, we are confident that our players will receive the best-in-class sports hygiene and sun protection solutions during their intense practice sessions, matches and post-match recovery.
“Their expertise will help us in ensuring our players remain fresh, fit and focused for the challenges of the upcoming season,” he added.
Munish Vig, Co-founder of UpUrFit, expressed his enthusiasm for the partnership, stating, “My co-founder Vikram Gunjal and I are proud to partner with FC Goa, a club that embodies excellence and the relentless pursuit of success. The Gaurs, as we call them fondly, are the first team to represent India at the AFC Champions League. They have developed a path-breaking ecosystem of nurturing young talent. Their razor-sharp focus in evolving the sport motivates us to partner with them in bringing and furthering the category of Sports Hygiene for the first time in India.
“From Suncare to Post-match Recovery solutions, we’re thrilled to support their talented squad to perform and succeed at the highest level of football in India,” he added.
This partnership further aligns with FC Goa’s broader strategy to invest in player care and well-being, providing the team with a competitive edge throughout the season. The team finished third in the Indian Super League last season, just three points behind the champions, before reaching the semi-finals of the Durand Cup and the ISL Cup playoffs.
UpUrFit, meanwhile, is renowned for its specialized sports hygiene products, which are designed to enhance athlete recovery and maintain peak physical condition. With an extensive range of products, including Sweatproof Sunscreen Spray Mist, Epsom Salts Body Wash, Body and Face Wipes and the innovative Shampoo Wipes, the brand continues to push the boundaries of sports care solutions.
FC Goa will kick off their ISL 2024-25 campaign on September 17, setting their sights on continued success in the competition.
